Branding Packages

I've created three branding options to cater to your branding goals. One builds on the next — you can get a basic logo or a full branding package, depending on your business's needs. These are guides, not set in stone. We can work together to make something custom too.

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  • Text that reads 'The Artist & The Chef' and an illustration of a chef's knife.

    Minimalist

    A clean, foundational identity for businesses that just need the essentials done right.

    • Logo System: primary logomark & logotype, plus a simplified version or favicon.

    • Color Palette: 2–4 colors (primary, secondary accent, neutral.)

    • Typography: a two-font system (headings + body.)

    • Source files: All files you would need from web to print, packaged and organized.

    • 1 revision included.

  • A person holding an open book with a dark blue cover featuring a white circle with a tree illustration inside, and some pages with printed text.

    Essential

    A more complete identity system built for consistency across every touchpoint.

    • Expanded Logo System and Supporting Visuals: Secondary and tertiary logos, brand icons, favicons, social media profile marks, and patterns/textures.

    • Detailed Color Palette: Extended secondary and tertiary colors as needed.

    • Comprehensive Typography: Font families, weights, and sizes across H1–H6, body, captions, and blockquotes, with hierarchy defined.

    • Brand Guidelines Document: A detailed PDF covering logo usage, color application, typography, and brand voice.

    • 3 revisions included.

  • A restaurant menu on a table with a glass of water nearby, partially visible on the right side of the image.

    Comprehensive

    A full brand system, ready to show up anywhere your business does.

    • Comprehensive Logo Systems: Brand icons, social media profile marks, light and dark background variations.

    • 2–3 Brand Applications of your choice (business cards, letterhead/notecards, postcards/rack cards/flyers, window decal/signage, sandwich board design, merch, or social media templates.)

    • Complete brand guideline: Complete guide covering all logo systems, usage, color guide, typography, Mockups, and brand voice info.

    • 6 logo system revisions included

    • 3 brand application revisions included for each project.

    • 5 years of file archives.

Design Services

Beyond branding, I offer ongoing design support to help your business keep showing up well everywhere it needs to. Whether you need a full website built around your new brand, dedicated hours each month for whatever comes up, or a single project designed on its own, there's an option here to fit what you actually need.

*I believe in design with integrity; therefore, I will not use AI for any copywriting, images, or content.

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  • Homepage of Glowing Goddess skincare brand, featuring natural skincare products such as serums and oils on a wooden table with flowers and soft neutral background.

    Website Design

    Design and build-out of a custom website for your brand.

    Every page is designed to reflect your business needs.

    Pricing scales with the number of pages you need, so you're only paying for what your business actually requires. Whether that's a simple homepage and contact setup or a full multi-page site with a menu, gallery, e-commerce, copywriting, and search engine optimization.

  • Stack of brochures or flyers titled 'Duck Soup' with a logo of a duck, on a beige and light blue surface.

    Design on Retainer

    Branding isn't a one-and-done project; new seasons bring new design needs. New promotions need graphics, and social media needs fresh content regularly.

    The retainer gives you a monthly bank of design hours you can use however you need:

    • Brand applications such as merch, menu design, business cards etc.

    • Social media graphics, promotional advertisements.

    • Seasonal marketing.

    • Website maintenance and expansion.

    Choose the monthly hour bank that fits your needs, and know that dedicated design support is just a message away.

  • Flyers for the San Juan Island Farmers Market with illustrations of pumpkins, garlic, and lettuce, and details about the market location, date, and time.

    Project design

    Need something specific? A simple design or an illustration? I take on standalone projects too. Reach out with the details, and I'll send over a custom quote.

These packages are a starting point, not a rulebook. Every business is different, and I'm always happy to build something custom around exactly what yours needs. Let's talk about your project.

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